One relationship. The right growth team.
Growth is not one-size-fits-all. Your team shouldn’t be either.
Essential Growth Layer is a growth hub led by Patrick J. Peters III and a bench of senior operators and specialists. Patrick co-founded Jump 450 Media (acquired by Omnicom) and built full-funnel marketing teams at MPG. Together, Patrick and his partners have driven growth for Cult Gaia, Wegmans, PetLab, Golden Hippo, As Seen on TV, and more.
We help you find the right path, how to implement AI, connect you with the best-fit experts, agencies, or fractional leaders, and stay close enough to make sure it works.

Patrick J. Peters III
Growth Advisor
Choose your path
Lanes we are experts in
Our leaders will help determine the right structure and introduce the people equipped to deliver it.

Home, Essential & Real Estate
Connected marketing for the businesses, operators, and properties people rely on every day.
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Growth Consulting
Clear direction from legendary growth experts, backed by the right experts, agencies, and fractional leaders.
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CPG + Fashion
Specialist brand and growth support for consumer products and fashion brands, delivered by individuals, teams or partner agencies (depending on your needs).
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B2B Partnerships
A for-hire team of tech experts, BD leaders, and operators that forms partnerships for your brand or technology and closes executive-level deals.
Explore this offeringEGL OVERVIEW
An advisor before an agency.
We exist to change our clients’ lives.
We started EGL because we were sick of the traditional agency route: junior-level people stuck on accounts, stretched across too many clients, and running the same playbook for everyone.
So Patrick and his partners built a collective of experts who meet clients where they are, instead of shoving agency services down their throats. We start by understanding the business, the opportunity, and what’s actually getting in the way. Sometimes the answer is an agency. Sometimes it’s a specialist, a fractional leader, or a tighter strategy.
Then we connect you with the right people and stay close enough to keep the work pointed at growth.